Bay Area Marketing & Advertising Blog 

Creative Strategies for TeleMedicine Marketing

In light of the pandemic, telemedicine is undoubtedly on the rise. It’s been a saving grace for patients throughout the pandemic, with FSH reporting there was a 154% increase in telehealth visits during the peak of COVID-19. Medical Economics found that 51% of the respondents said they would continue using telehealth services after the pandemic subsides because they like the convenience it offers. However, 49% of the respondents said that being able to see the physician of their choice, rather than someone assigned to them, will be a deciding factor when deciding to continue with telemedicine.

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