Bay Area Marketing & Advertising Blog 

All Posts

Weekly Roundup: Powerful Marketing Tactics for Amplifying Customer Testimonials

Untitled design - 2023-08-03T090725.960

Explore potent marketing tactics to leverage the influence of customer testimonials in this week's roundup of articles from around the web.

The Benefits of Testimonials (And How to Do Them Right) - Impact Plus 

If you're selling a product on your website, customer testimonials can be a key content element because they are unbiased comments that prompt visitors to buy. By using testimonials in text, audio, or video formats on your site, you introduce content that will promote your product in a convincing fashion.

You should be using testimonials to help establish credibility. Testimonials work because they aren’t strong sales pitches, they come across in an unbiased voice and establish trust. You’re using real people to show success in your product or service.  <<<READ MORE>>> 

The Ultimate Guide to Customer Reviews and Testimonials - HubSpot

When thinking about purchasing a new product, what would you trust more: A sales pitch or a customer review?

I pick the latter — and I'm not alone. Did you know that 81% of consumers rely on google reviews to evaluate local businesses? <<<READ MORE>>> 

15 Marketing Strategies To Make The Most Of Customer Testimonials - Forbes

It’s often said that the best form of marketing is word-of-mouth praise from happy customers. People are more likely to buy products or services if they hear a positive review from another consumer in their position.

 

Your company can promote its offerings and leverage peer-to-peer trust by amplifying customer testimonials and mobilizing organic brand ambassadors. To help, we asked members of Forbes Agency Council how marketers can make the most of testimonials from satisfied customers. Here’s what they had to say. <<<READ MORE>>> 

Don’t miss a single blog! Subscribe to the Bonneville Bay Area blog here, and get the latest updates from around the web sent straight to your inbox! 

We cover the latest marketing tips, best practices, and insights that you can apply to your Bay Area business. Check out some of our recent posts: 

Contact Us | Bonneville Bay Area

Sarah Burkhart
Sarah Burkhart
Sarah is the Sales Marketing Specialist at Bonneville Bay Area. She is deeply passionate about crafting campaigns that resonate with clients and drive results, always striving to stay ahead of the curve.

Recent Posts

Weekly Roundup: Mental Health App Marketing Trends & Landscape

In this week's roundup, we explore what you need to know about the Mental Health app marketing landscape. As technology continues to evolve, mental health apps have emerged as invaluable tools for promoting well-being and providing support to those in need. However, with the growing number of apps available, effectively marketing yours to reach your target audience is crucial. In this weekly roundup, we'll explore essential strategies to successfully market your mental health app and insights from around the web.

Weekly Roundup: The Latest in Google Ad News

Welcome to our Weekly Roundup, where we delve into the dynamic world of Google Ads to bring you the freshest updates, insights, and trends shaping the digital advertising landscape. In this edition, we'll explore the latest features, strategies, and industry developments that can empower businesses and marketers to maximize their advertising efforts on the world's most prominent search engine platform. From algorithm tweaks to innovative ad formats, join us as we navigate through the ever-evolving realm of Google Ads with articles straight from the source.

Weekly Roundup: How To Successfully Market Your Home Improvement Business In 2024

In the ever-evolving realm of home improvement, staying ahead of the curve is crucial for businesses looking to thrive. As we embrace the challenges and opportunities of 2024, the landscape of marketing for home improvement ventures has shifted significantly. Gone are the days of relying solely on traditional methods; today, success lies in harnessing the power of innovation and adapting to the latest trends. Whether you're a seasoned contractor or a budding entrepreneur, understanding the intricacies of modern marketing techniques is paramount to carving out your niche in this competitive industry. Join us as we delve into the strategies, tools, and tactics that will elevate your home improvement business to new heights in 2024 with articles from around the web.