Resources from Bonneville Bay Area
At Bonneville Bay Area, we strive to provide quality resources that will help our clients continue to achieve excellence in spite of the circumstances around them. We have resources dedicated to helping you stay top of mind, whether your physical doors are open or closed. We also have resources that can aid you in your return to market. We can help you stay connected to both current and potential customers even in the midst of a difficult situation. Check out these resources to learn more:
- Strategies for Businesses' Return to Market Messaging Tactics
- How to Stay Top of Mind Right Now
- How to Stay Connected with Your Current and Potential Customers
- How Local Businesses Can Adjust Their Messaging to Be More Community Focused
- The Power of Branding in a Time of Crisis
- Creative Strategies for Altering Your Message During a Crisis
Resources from Trusted Sources
Now, more than ever, it's essential to stay on top of trends, both for your business and for your community. Most businesses are now navigating a new set of rules and regulations. What do these look like? How are other businesses in your industry responding? "Normal" may never look entirely the same for many businesses. Keep up with the latest changes by following these trusted resources.
- Business Resources from Working Solutions: A list of trusted resources that can help you rebuild your business plan or repair your financial situation in light of the current crisis.
- The Word of the Year for 2020 Will Be...: A look at how 2020 has changed businesses and forced them to "pivot" in response to the challenges that have come their way.
- Crisis Marketing: A resource guide that takes a close look at COVID-19 marketing tactics and the impact they have already had, and will continue to have, on many businesses.
- Marketing Insider: Valuable resources concerning marketing in the age of a pandemic.
- COVID-19: Tracking the Impact on FMCG and Retail: Nielsen is tracking the continuing impact of the COVID-19 pandemic on retail, FMCG, and media.
- Radio Advertising Bureau: Comprehensive information about the latest statistical changes to radio in light of the pandemic.
- eMarketer Marketing and Advertising: More information about marketing and advertising in the COVID-19 era and beyond.
- Marketing Land: Marketing's New Challenge: Moving to the Next Normal: A look at the challenges associated with moving forward to a "new normal" in light of COVID-19.
Bay Area News and Updates
If you operate out of the Bay Area, you want to know exactly what's happening in your local area. These resources will help you keep up with the latest changes in public health and recommendations on everything from how to keep yourself and your employees safe to the requirements and plans for reopening across the Bay Area.
- COVID19.CA.GOV: Daily updates on the COVID-19 situation, updated as new data comes in.
- Bay Area Rapid Transit News Articles: Coronavirus updates related to the BART system and public transportation, including what steps BART is taking to keep users as safe as possible in the midst of the crisis.
- Santa Clara County Public Health COVID-19 Updates: Ongoing information about coronavirus and its move across the country.
We're Here to Help
Do you need help with your marketing efforts in the light of the COVID-19 pandemic? Do you want to learn more about the "new normal" and how it is likely to continue to impact your customers, your employees, and your business?
Fill out our contact form to get more assistance with your marketing, including the challenges likely faced by your business in the coming months.
