City of Oakland partnered with Bonneville Bay Area to help reduce the spread of COVID-19 through encouraging testing. The campaign proved to be successful. There was increased engagement from the Oakland community and inspired participation in pandemic assistance initiatives.
“It was a privilege to be able to highlight our work in the community and connect with Oakland residents utilizing a different method of communication. Throughout this partnership, we learned the importance of relations and communication at a different level.” -Yvonne Cazares, Director of Community Engagement
Tune in to the City of Oakland COVID-19 Townhall 15!
View the case study to see how these results were achieved.
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